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Camping economy gives new impetus to consumer demand in rural tourism

Camping economy gives new impetus to consumer demand in rural tourism

Published on: 2026-07-10

Source: People’s Republic of China in Russian –

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In recent years, the city of Shijiazhuang in Hebei Province has been actively promoting the city’s cultural and tourism brand “Camping in Shijiazhuang,” developing new integrated business formats based on the “camping+” model. The city regularly hosts themed events such as the “Starry Sky Camping Festival,” the “Outdoor Active Recreation Season,” the “Motorhome Rally,” and others, resulting in new offerings for short getaways and mini-trips in the market. Camping has become a new tool for Shijiazhuang to develop ecology for the benefit of its population, stimulate consumption, and revitalize rural areas.

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