Published on: 2026-08-22
Source: Moscow Government – Правительства Москвы –
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In more than three years of the project’s operation “Play for Moscow” More than 1.8 million people have completed its mission-routes. This was reported by the city In the Tourism Committee.
Project participants receive a colorful paper map with a quest for the whole family. They follow themed routes, complete tasks, and collect stickers. Completed copies can be exchanged for souvenirs.
Cards are issued at the Moscow tourist centers, museums, hotels, some parks, cultural and leisure centers, and sports complexes. Prizes can be collected at info centers and at the final points of the routes.
The project also has a digital format — in “Russpass-game” with augmented reality. Along the way, users of the mobile application can catch cartoon characters from the “Play Moscow” project: Zefirka, Vsplishik, Sportik, Letunchik, and others. The accumulated experience can exchange for tickets to museums at 10 rubles and partner bonuses.
10 family routes
Today, children and their parents can explore 10 educational routes of “Play Moscow.” In the new mission “Missing Spark-nosed” It is necessary to collect the lost stars of delight that have arrived from the planet Eyedora. The quest route goes from the Museum of Moscow to Gorky Park.
Mission “Secrets of the Green Planet” helps to get acquainted with the city center. Players will have to become students of the urban nature and happiness school of the fictional country Harmony. They are in for a walk from the Cathedral of Christ the Savior to Zaryadye Park.
Completing the quest “Constellation of Ciphers”, children will feel like secret agents of the space cryptography department, and in the game “Port of Five Seas. The Legend of the Anchor” they will become ship captains on the territory of the Northern River Terminal.
In addition, family adventures are available at VDNKh (“To the Shores of the Lunar Seas”), Poklonnaya Hill (“The Hero’s Journey”), at the Luzhniki sports complex (“Champions Games”), Moscow Zoo (“Return Zorc — 2”). By completing quests, users will be able to get acquainted with the capital’s transport (“Become the Guardian of Time”), as well as places connected with the life and work of Alexander Pushkin (“Secrets of Lukomorye”).
Three years of adventure
The “Play Moscow” project began operating in May 2023. At that time, five routes were prepared for users around the main attractions of the capital.
The project became a winner in the category “Best Children’s Route” at the All-Russian Tourism Award “Route of the Year — 2023.” In 2024, it won in the category “More Than a Family Project” at the All-Russian Award in the field of youth tourism development “More Than a Journey — 2024.”
In 2025, one million people traveled the project’s routes. This is a record number of participants.
It started operating in September of last year digital version of routes In the “Russpass game” with augmented reality. By catching cartoon characters, users have already accumulated 836 thousand experience points.
The routes are constantly being updated. For example, in November 2025, the quest “Return Zorts — 2” was adapted to the new spaces of the Moscow Zoo. In December, as part of a special project, a career guidance route called “City of Superheroes” was opened for six months in the Severnoye Chertanovo district.
In 2026, the “Play Moscow” project became even larger in scale. In March, a new route was launched along To the Northern River Terminal, and in May, participants of the international festival “Intermuseum BRICS+”, which became the basis for the mission in Gorky Park, strolled along the special route “Eydora’s Spark Carriers”. In July, the quest was updated “Become the Guardian of Time”. It introduces participants to the work of subway operators, electric bus drivers, and electric ship captains. New locations have been added to this mission — the “Candy Box” pavilion on Arbat and the Smolensky Metro Bridge. In addition, participants are now accompanied by characters from the “Moscow Transport. For Children” project. Metrosha, Electrobusik and Rechkin.
Recently, Zamichayka appeared in the “Russpass-game” — this is a super cartoon character of the “Play in Moscow” project. Users can catch this character after visiting the “Atom” museum at VDNKh and the Cryptography Museum and immediately receive 500 experience points.
New tourist routes under the “Play Moscow” project are emerging thanks to the initiative “Tourist Attractiveness of the Country” of the national project “Tourism and Hospitality”, which contributes to the development of family tourism. More about Russia’s national projects and the capital’s contribution can be found at special page.
Get the latest news quickly on the official channels of the city of Moscow in messengers “Max” and “Telegram”.
Please note; This information is raw content obtained directly from the source. It is an accurate report of what the source claims and does not necessarily reflect the position of MIL-OSI or its clients.