Published on: 2026-11-02
Source: KAMAZ – An important disclaimer is at the bottom of this article.
The KAMAZ trade union committee summed up the results of the creative contest for trade union merchandise. The event received a great response among the auto giant’s employees, who submitted more than 80 original sketches for the jury’s consideration.
Kamaz employees presented their vision of the corporate style concept and attribute mockups at the creative contest. The jury members emphasized that many projects, in terms of quality and modern appearance, are not inferior to the works of professional designers. As a result of the selection, the authors of the best works included Anastasia Belyaeva, Olga Gapsalikova, Nafisa Ibragimova, Maxim Kabachek, and Gulina Kinzyagulova.
“When creating the merchandise, I was inspired by the very essence of KAMAZ – its history, power, and the way it has become part of the national character. There were many ideas, and I didn’t want to just pick the first one that came to mind, but to consider all options and understand what truly suits the trade union. In the end, I chose three themes: the 50th anniversary of the release of the first KAMAZ truck, minimalism, and simplicity, which are relevant nowadays.”, – she told process engineer of the Research and Technology Center Gulina Kinyazgulova.
“Participating on behalf of KAMAZ in Russian events, I heard the question: ‘KAMAZ – where is that?’ From this came the idea to present merchandise on clothing related to Tatarstan and KAMAZ. As a result, I ended up with hoodies, T-shirts, and caps featuring trade union symbols.”, – in turn noted design engineer of the Research and Technology Center Anastasia Belyaeva.
The head of the youth affairs department of the company’s trade union committee, Lidia Kasymova, thanked the KamAZ employees for their enthusiasm and noted that the competition commission had already selected the most promising options for further use in union life. The most successful merchandise will be launched into actual production in the future.
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