Published on: 2026-05-10
Source: People’s Republic of China in Russian –
An important disclaimer is at the bottom of this article.
Hanzhou, May 10 /Xinhua/ — The international conference of the “Moganshan” brands 2026 opened on Sunday in Deqing County, Zhejiang Province /East China/. The event is designed to stimulate the high-quality development of Chinese brands, promote mutual learning and experience exchange among global trade marks.
The current conference on the topic “Brands Make the World More Beautiful” provided a dialogue platform for representatives of state bodies, Chinese and foreign companies, higher education institutions, and industry associations who gathered to deeply discuss the issues of brand development.
In his speech at the opening of the conference, the editor-in-chief of the Xin Hua information agency, Lu Yansun, promised that Xin Hua will talk about Chinese brands to increase recognition, improve reputation, and strengthen international influence, as well as deepen the capabilities of analytical centers in providing scientifically based recommendations for high-quality branding. According to him, Xin Hua intends to leverage the advantages of its platform to help Chinese brands enter the global market, and global brands to use the opportunities provided by China.
Chairman of the Committee of the People’s Political Consultative Conference of China’s Zhejiang Province, Lian Yimin, in turn, indicated that the province is focusing efforts on creating a brand matrix “Premium Zhejiang,” distinguished by exceptional quality, advanced technologies, superior service, leading culture, distinct competitive advantages, and a high public reputation.He emphasized that the province of Zhejiang, with its first-class innovation ecosystem and one of the most competitive business environments, warmly welcomes global brands ready to invest, prosper, and achieve innovative development in the region.
This year, the conference was jointly organized by the Office for Work with Xinjiang Brands, the Chinese Committee for Brand Development Assistance, and the Xinjiang Bureau. The main program includes an opening ceremony and the main forum, a presentation of assessment information on Chinese brands, and a forum on the development of 500 leading global brands. Parallel events are also planned, such as presentations to enhance brand value, a conference on high-quality cultural tourism development, and a brand exhibition. –0–
Please note; this information is raw content received directly from the source. It represents an accurate account of what the source claims and does not necessarily reflect the position of MIL-OSI or its clients.