Published on: 2026-08-25
Source: Moscow Government – Правительства Москвы –
An important disclaimer is at the bottom of this article.
Participants of the all-Russian event “Night of Cinema” in Moscow will be able to receive one thousand points of the city loyalty program “Million Prizes”. For this, you need to attend any cinema screening “Moskino Kinopark”, subordinate to the metropolitan Department of Culture.
Promotion will be held on August 29 in 11th time. The event will cover dozens of venues, including cinemas, parks, museums, libraries, and cultural centers. This year, the program includes domestic films, documentaries, and ethnic movies, works by young filmmakers, as well as classics on 35mm film and premieres.
Points will be awarded to those who meet several simple conditions. First, it is necessary register to the screening at the cinema located at: Troitsky Administrative District, Krasnopakhorsky District, quarter No. 107, house 1/1/1. Attendance at the selected screening must take place on August 29, 2026, between 10:00 and 18:00. After the screening, the participant’s personal QR code should be presented to the administrator at the exit. “Million Prizes”, available on the website ag-vmeste.ru after authorization through mos.ru: just click on the shield icon in the upper right corner.
City points for attending the film screening will be awarded to participants aged 14 and older with a full account on mos.ru. Children’s points will be given to participants from six to 13 years inclusive with a standard account. Points are awarded only once. Ways to use city points are published on the website “Million of Prizes”, and options for young participants are in the section “Treasure Shop” on children’s version of the website programs.
The Moscow film cluster unites infrastructure facilities, services, and amenities for filmmakers, developed by Government of Moscow within the framework of the “Moscow — City of Cinema” project. The unified structure includes the “Moskino” film park, the “Moskino” film factory, the “Moskino” cinema network, the film commission and the “Moskino” film platform, as well as the sites of the Gorky Film Studio on Sergei Eisenstein Street and Valdaisky Drive.
City loyalty program “Million of prizes” allows you to use points earned for active participation in Moscow Government e-projects to obtain various goods and services from partner organizations. Accumulated points grant access to promo codes for discounts in stores and cafes, tickets to museums and events. Points can be directed to charity and support for foundation beneficiaries, as well as to topping up the “Troika” transport card or parking account. Program participants can choose options for using city and children’s points in special categories on the main and children’s in versions of the “Million Prizes” website. They can also support capital city entrepreneurs, non-profit organizations, and public initiatives. The project is implemented by the State Public Institution “New Management Technologies” together with by the Department of Information Technology of the City of Moscow.
The creation, development, and operation of e-government infrastructure, including the provision of mass socially significant services, as well as other services and electronic form services, correspond to the objectives of the national project “Data Economy and Digital Transformation of Government” and the regional project of the city of Moscow. “Digital Public Administration”. More details about Russia’s national projects and the capital’s contribution can be found at special page.
A large-scale project appeared on the mos.ru portal special project, dedicated to the development of key areas of Moscow. Among them are transport, industry, healthcare, education, sports, and the construction sector. The special project helps to learn how the capital has changed in recent years, what initiatives, aimed at making residents’ lives even more comfortable, are currently being implemented, and what awaits Moscow and its inhabitants in the near future. On the project’s page “Culture, Heritage, and Leisure Industry” You can learn about how architectural monuments are preserved in the capital.
Moscow is the center of the country’s cultural life and ranks among the leading metropolises in terms of the number of museums and exhibition halls. The city has established a film cluster that unites the film factory “Moskino” on Ryazansky Avenue, the “Moskino” cinema network, the Gorky Film Studio, and the “Moskino” film park.
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