Published on: 2026-09-17
Source: Moscow Government – Правительства Москвы –
An important disclaimer is at the bottom of this article.
In Moscow, youth tourism accounts for a larger share of the market than the global average: it makes up a quarter (26 percent) of the tourist flow. And the global figure, according to data Mostourism, is 23 percent.
“About seven million young travelers visited the capital in 2025. Almost 1.3 million of them were foreigners,” she reported
Natalya Sergunina, Deputy Mayor of Moscow.
According to her, Moscow is the most popular destination for trips within Russia among young people. More than half of tourists aged 18 to 35 who have traveled around the country in the past three years have visited the capital. Second place is Saint Petersburg, and third is Sochi.
In addition, young people make up 49 percent of the tourist flow to Moscow from far abroad countries. In particular, they account for 53 percent of guests from China and 56 percent from India.
Young tourists are attracted by the city’s rich cultural program. Exploring Moscow, they spend more time here than Russian travelers in general: on average six days compared to the standard four to five.
The portal “Discover Moscow” is used by tourists from various regions of the countryZamoskvorechye, Taganka, Kitay-gorod: the “Discover Moscow” portal offers to join new weekend routes
Information centers and digital services for travelers
Last year, the capital welcomed 26.5 million guests — half a million more than in 2024. Meanwhile, 2.8 million travelers came from other countries.
The city is actively developing infrastructure and services for tourists. For example, the capital has an official tourist portal Discover Moscow, where information is presented in several languages. On the platform, you can find collections of museums, event posters, and useful tips for travelers.
Tourist centers operate at many of the capital’s points of attraction “Moscow”. For example, they are located at Tverskaya Square, in Zaryadye Park, and at the Northern River Terminal. They provide travelers with information about the city’s notable sites, help to plan walking routes, and select excursions. In 2025, visitors were most often interested in such places as VDNKh, the MosKino film park, Gorky Park, the Moscow Planetarium, and the GES-2 Cultural Center.
New routes through the city center have been prepared on the “Discover Moscow” portalAccessible Moscow: how tourism is organized in the capital for people with health disabilities
The development of the travel sector in the city aligns with the goals of the national project “Tourism and Hospitality”. More details about Russia’s national projects and the capital’s contribution can be found at special page.
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Please be advised; This information is raw content obtained directly from the source. It is an accurate report of what the source claims and does not necessarily reflect the position of MIL-OSI or its clients.